OUR STORY
Founded in 2005, PoupetteNYC is more than just a jewelry brand; it is a heartfelt expression of creativity, nature, and personal connection. Originating in the vibrant heart of New York City, PoupetteNYC draws inspiration from the beauty of the natural world and the emotions it evokes. The brand's roots are deeply intertwined with the enchanting essence of the French Riviera, where the artistic spirit and fashion-forward culture have long influenced our designs.


PoupetteNYC was brought to life by designer Geri, whose passion for jewelry design was nurtured during her formative years on the French Riviera. Her vision was to create pieces that not only adorn but also tell a story, reflecting the individuality of each wearer.
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In recent years, our journey has taken us to Bali, a place renowned for its rich artistic culture and vibrant community. Here, we have planted the seeds for a brand new life and a fresh approach to our craft. Bali serves as a dream playground for creatives, where art is seamlessly woven into everyday life, providing endless inspiration for our designs. The local artisans have made it possible for us to embrace this new way of working, allowing us to create jewelry that reflects the spirit of this beautiful island.


At PoupetteNYC, each piece of jewelry is meticulously handcrafted, reflecting the individuality and spirit of its wearer. Our designs embody femininity and sensuality, characterized by clean, delicate lines and thoughtfully selected materials. We are proud to be a slow fashion brand, focusing on quality, longevity, and uniqueness. By producing only small quantities, we ensure that each piece is special and carries a story of care and dedication. Guided by the natural rhythm of life in Bali, we embrace a slower production schedule that prioritizes fair wages and the well-being of our artisans. We celebrate the artistry of jewelry making, honoring the skills and traditions of those who craft our pieces.

When you wear PoupetteNYC jewelry, you are wearing more than just an accessory; you are embracing a story—a narrative of artistry, sustainability, and connection.
We understand the importance of giving back. We are committed to making a positive impact, and we ensure that our practices reflect this ethos. We invite you to explore our "Giving Back" section to learn more about our initiatives and how we contribute to the communities that support us.
PoupetteNYC is a celebration of life, art, and the profound connection between humanity and nature. Join us on this journey, and wear our jewelry as a symbol of your values, your story, and your commitment to a more conscious world.

